Custom-coded websites for personal trainers and gyms. Loads in under a second. Converts like a closer.
You spent years mastering your craft. You don't ask your clients to train on broken equipment. So why is your most important sales tool a slow, bloated WordPress template?
53% of visitors leave a site that takes longer than 3 seconds to load. Most trainer sites take 6+.
Every gym site looks the same. Cookie-cutter Squarespace and WordPress themes scream amateur.
70% of your visitors are on a phone. Half the sites in fitness still aren't built mobile-first.
A pretty homepage means nothing if there's no clear path to "book a free consult." Most sites don't have one.
If your site doesn't load in under a second on mobile, it's broken. Every extra second costs you 7% of your leads. We build fast or we don't ship.
No filler. No fake testimonials. No stock photos that scream "I bought a template." Every element on the page exists to move someone closer to becoming a client.
Seventy percent of your visitors are on a phone, probably standing in another gym deciding if yours is worth it. The thumb-test wins. The desktop view comes second.
It's slow. It's bloated. It's a liability. We build with modern tools that load instantly, never break, and put you years ahead of every gym still paying $40/month for a Divi theme.
Same business. Same offer. Two completely different websites. One you've seen a thousand times. The other closes clients.
We are a premier personal training studio dedicated to helping you achieve your fitness goals through proven methods and personalized programs.
Click Here To Learn MorePremium personal training for people who refuse to quit. Book your first session free.
Book Free Session →I'm Hector Sanchez. I build websites for personal trainers, gym owners, and online coaches who are tired of duct-taping their business together with Instagram, screenshots, and WordPress plugins that break every Tuesday.
Every coach hits the same wall: you've got the talent, the clients, the results. But your online presence looks like a side project — because it is. You're busy training people, not learning Elementor.
That's why I started Built For Coaches. Custom-coded sites built by a real human in New York, supported by a dev team in Bali. No templates. No bloat. No "agency speak." You tell me what you need. I build it. It works.
Built for the trainer down the street and the online coach with a global roster. Pick the level. We handle the rest.
Clean. Mobile-ready. One scroll. The fastest way to look like a real business online.
Best for — Solo trainer or new gym owner who just needs to look legit.
Get Started →Your full marketing asset. Built to capture leads, sell programs, and grow your authority.
Member logins. Coaching dashboards. Course platforms. When you need more than a site, we build the system.
Not just plugin updates. Your on-call web guy. So your site keeps working while you keep training clients.
No bloated agency processes. No 47 stakeholder meetings. Just sharp work, fast turnaround, and a website that closes.
30-minute call. We learn your business, your clients, and what your current site is missing.
You see a working homepage prototype within 5 days. We iterate until it's locked.
Full custom build. Hand-coded. No themes. No bloat. You see progress every 48 hours.
We deploy, hand over the keys, and you start collecting leads. Optional retainer keeps it sharp.
Hector didn't just build my site — he built the system around it. We went from a clunky WordPress page that broke every month to a real coaching platform clients actually use. Inquiries doubled in the first 60 days. He gets fitness, he gets business, and he ships.
I'd been on Squarespace for three years. Site was slow, generic, and I was getting zero leads from Google. Hector rebuilt the whole thing in two weeks. Loads in under a second now. First month after launch I booked 4 new clients straight from the site.
I was nervous about price at first — figured I'd just stick with my templated site. Biggest mistake would've been not doing this. The site finally looks like the business I actually run. Clients tell me how legit it feels before they even meet me.
Book a free 30-minute consult. We'll audit your current site, show you exactly what's broken, and tell you what it costs to fix.
Book a Free Consult →